New White Paper: Exploring Customer Resistance to Paperless Delivery

The march towards a paperless society has been steady but remains fraught with stumbling blocks. Not the least of these is customer resistance to the adoption of digital bills and statements. Try as they might, companies have been unable to achieve the level of paperless customers they would like. Why is this?

In our new white paper, Overcoming Customer Resistance to Paperless Bills and Statements, we discuss our research on that very question. We've conducted surveys and talked to consumers and businesses to arrive at two key insights.

1. Companies are unaware of the burden that paperless document delivery places on their customers. They consider their own company-hosted offerings in isolation, with little regard to their customers’ overall paperless experience.
2. The change to paperless has resulted in customers losing control over their personal data, a practice in direct conflict with presiding consumer preferences.

In the white paper, we explore the details behind these insights and dig into the reasons keeping companies from converting more customers away from paper documents.

As we looked at past and current paperless options available to customers, one name often popped up–the once popular but now defunct FileThis system. In its prime, FileThis touted over 100,000 loyal customers across the United States. The bill consolidation service it offered clearly appealed to many consumers. When FileThis ceased operations, they left a void in the market that has been unfilled–until Cubby Paperless.

Customers openly mourned the loss of FileThis expressing disappointment at having to revert to paper statements or tediously download digital copies of their bills. FileThis may have met an unfortunate end, but it underscored the need and demand for a reliable, secure, and efficient paperless solution.

A Modern Paperless Approach

Cubby Paperless, with our patented solution, has solved the problems and hurdles FileThis encountered. In our white paper, we lay out the details that show how Cubby Paperless steps up to the plate. Our solution includes many features customers loved about FileThis, while shaking off the challenges that ultimately led to its demise.

This free white paper shares the results of Cubby Paperless' independent research and surveys that show more consumers will switch to paperless communications if offered the right opportunity. Several statistics and actual feedback support this conclusion.

As we delve into these principles, strategies, and insights, you'll find in Cubby an improved approach designed to overcome customer resistance to paperless documents. The road to a paperless world no longer seems so thorny.

Download the white paper and see for yourself how your company can increase the percentage of customers who agree to paperless delivery.